After one year absence, the Tyrecomp barometer is back! We analysed for you the searches from millions of Europeans. Discover now the european favorite tyre brands for 2016.
2016 Barometer : a principle which does not change
The functioning of our barometer is really easy. During a whole year, we observed visitors searches from fifteen of ours price comparison websites. This allowed us to analyse the most popular brands in each country studied: Germany, Austria, Belgium, Denmark, Spain, France, Ireland, Italy, Luxembourg, the Netherlands, Poland, Portugal, the United-Kingdom, Sweden and Switzerland.
Michelin, an unquestionable reference for Europeans
For the second consecutive year, Michelin comes first in our ranking. The brand with the bibendum grabs the first place on the French podium like its Belgian, Spanish, Danish, English, Luxembourgish and Portuguese neighbors. The new Michelin Crossclimate tyre is the leader for some reasons.
Continental grabs the second place on the podium
2016 has been once again a good year for Continental, even if the brand with the horse could not dethrone Michelin in the final ranking, despite its first place in Germany, the Netherlands and Switzerland.
Hankook third, Bridgestone at the foot of the podium
Hankook and Bridgestone have also their followers and are really close in this general ranking. While Bridgestone grabs the first place in the podium in Ireland and the second in Spain, Hankook is the second most searched brand in France and Germany.